BRITT ST. CLAIr
Portfolio

Marketer by training. Builder by obsession.

Over the last couple of years I've used AI as an extension of me to design brands, ship real e-commerce sites, and build full-stack apps — kanban trackers, a CRM, budgeting and org-chart tools, AI assistants, the works. Not mockups. Real, running software, mostly built from my kitchen table. Here's the proof.

Brand & identityWeb & e-commerceFull-stack appsAI systemsProduct & UXCopywriting
Brands & businesses

Whole brands, built end to end

Naming, identity, site, products, and the systems behind them — each of these is a real, running brand.

The studio

St. Clair Studios

My AI-powered creative studio — the umbrella over everything below. I build brands, sites, tools, and content systems, and use AI to do the work of a much bigger team. Seven brands live under it, each with its own audience, product line, and voice.

FounderBrand systemWebAI ops
7 brands in the ecosystem
Live sites, shops & apps
AI-first production workflow
Built solo + a small team
E-commerce · handmade

Bart's & Crafts

A handmade & custom craft brand with a full storefront, live card checkout, a made-to-order flow, and browser design studios (sticker, tumbler & coloring makers) I built from scratch.

BrandCustom storefrontDesign tools
See it live →
Consumer AI

AI Bestie

A friendly consumer AI app — a roster of illustrated "besties" who each help with a different corner of life. Character system, live metered AI, and a whole brand world around it.

ProductAICharacter design
See it live →
Ed-tech · AI

Baddie Academy

An AI-forward learning platform aimed at women who want to level up — courses, a curriculum engine, and a bold, sassy brand voice that doesn't sound like every other course site.

BrandPlatformCurriculum
Ask me about it →
B2B software

Brixx Digital

A custom software & systems studio for real businesses — dashboards, CRMs, portals, and automation built to fit how a company actually runs. The premium, custom lane of the ecosystem.

SystemsCustom buildsAutomation
Ask me about it →
Community · product

RippleWave

A kindness movement with a daily-action app and a physical gift collection — a brand built to make doing something good feel easy and shareable.

BrandAppProduct line
Ask me about it →
Apps, tools & systems

Software I've designed and shipped

Real, working apps — front end, back end, database and all. A few of the tools I've built end to end.

Productivity

TaskFlow

A full kanban task tracker — drag-and-drop boards, columns and cards, with real logins and a live database behind it. Built for an actual team and running in production.

NodePostgresFull-stack
Personal finance

Budgeting Bella

A budgeting app that turns messy money into a clear, friendly picture — log spending, set budgets, and actually see where it's going. Simple, fast, and genuinely nice to use.

JavaScriptSingle-fileUX
Sales & CRM

Lead / CRM board

A lightweight CRM for small teams — leads, pipeline stages and follow-ups on one clean board, wired to a real backend with accounts and payments.

SupabaseStripeFull-stack
Operations

TeamMap — org charts

An org-chart builder that turns a team into a clean, shareable structure — add people, roles and reporting lines, no design skills required.

ReactInteractiveProduct
Brand ops

BrandVault — brand kits

A brand-kit manager that keeps logos, colors, fonts and voice in one place, so a brand stays consistent everywhere it shows up.

ReactProductUX
Knowledge

Playbook — SOP builder

An SOP builder for documenting how a business actually runs — turn tribal knowledge into clean, step-by-step playbooks. Shipped with 50+ ready-made SOPs.

ProductContent systems
AI

AI assistants & agents

Custom AI helpers wired into the brands — a knowledge-base chatbot, content and marketing agents, and metered AI features that stay on-brand and on-budget.

Anthropic / OpenAIIntegrations
Interactive

Browser design studios

Point-and-click makers customers use right in the browser — drop a design on a product, build a coaster set, mix & match — turning a custom order into a two-minute experience.

Front-endCanvasProduct
Writing & content

Words, too

The brand's voice — and a book.

If you're hiring, collaborating, or just curious — let's talk.

I'm a builder at heart, always shipping something new. If you're looking for someone who can take an idea all the way to a live, working product, I'd love to hear from you.